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Salem Spirit R. J. Reynolds Tobacco company advertisement, 1983

Two-page ad for R. J. Reynolds Tobacco Co., Salem cigarettes featuring two African American women and three African American men.  The quintet is shown outside sitting near the open hatch of a vehicle.  The tagline reads "You've got what it takes.  Salem Spirit."

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Bibliographic Details
Main Author: R. J. Reynolds Tobacco Company (Creator)
Collection:Balch Institute ethnic images in advertising collection (#3238)
Date:1983-12-01/1983-12-31
Dimensions:20.5 x 27.5 cm
20.5 x 27.5 cm
Box Number:Box 2
Format: Electronic
Subjects and Genres:
Printed Matter
Copyright:Please contact Historical Society of Pennsylvania Rights and Reproductions (rnr@hsp.org)
Online Access:https://digitallibrary.hsp.org/index.php/Detail/objects/9688
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id dc-9688
recordtype Dc
hierarchy_top_id rs-4
hierarchy_top_title Digital Records
is_hierarchy_id 0
is_hierarchy_title 0
database_name_str_mv Digital Records
format Electronic
title Salem Spirit R. J. Reynolds Tobacco company advertisement, 1983
spellingShingle Salem Spirit R. J. Reynolds Tobacco company advertisement, 1983
R. J. Reynolds Tobacco Company
title_sort Salem Spirit R. J. Reynolds Tobacco company advertisement, 1983
title_txt_mv Salem Spirit R. J. Reynolds Tobacco company advertisement, 1983
date_txt_mv 1983-12-01/1983-12-31
year_str_mv 1983
creator_txt_mv R. J. Reynolds Tobacco Company (Creator)
author R. J. Reynolds Tobacco Company
author_facet R. J. Reynolds Tobacco Company
author_role Creator
author_sort R. J. Reynolds Tobacco Company
genre Printed Matter
dimensions_txt_mv 20.5 x 27.5 cm
20.5 x 27.5 cm
description Two-page ad for R. J. Reynolds Tobacco Co., Salem cigarettes featuring two African American women and three African American men.  The quintet is shown outside sitting near the open hatch of a vehicle.  The tagline reads "You've got what it takes.  Salem Spirit.&quot
rights_statement_txt_mv Please contact Rights and Reproduction for more information.
collection Balch Institute ethnic images in advertising collection
collection_number_str_mv 3238
box_number_str Box 2
url https://digitallibrary.hsp.org/index.php/Detail/objects/9688
_version_ 1628355708689842176
score 13.071977

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