Gay and lesbian tourism : the essential guide for marketing /

Provides a foundation of knowledge on gay and lesbian market segment. Packed with case examples and practices of gay tourism initiatives and campaigns, this text provides analysis and context that addresses some of the questions in this area.

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Bibliographic Details
Main Author: Guaracino, Jeff
Format: Book
Language:English
Published: Amsterdam ; Boston ; London : Elsevier/Butterworth-Heinemann, 2007.
Edition:1st ed.
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Online Access:Table of contents
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Internet

Table of contents
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Closed Stacks

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Call Number: HQ 75.25 .G83 2007
Copy 1 Available